CyberAgent, Inc. (Head office: Shibuya-ku, Tokyo; President: Susumu Fujita; listed in the first section of Tokyo Stock Exchange; Stock Code: 4751) has received Japan’s highest award in the “Display Innovation Award” category at the Google Premier Partner Awards ceremony.
One example of such display ads that won Japan’s highest award at Premier Partner Awards is the ad distribution method called Rich Creative. This ad was carried out by Daikin Industries, Ltd, which linked the ad with data on temperature, humidity, and weather. By providing users with useful information on “humidity” as a value add, CyberAgent’s solution helped Daikin to be recognized as the expert in air conditioning.
CyberAgent strives to maximize advertising effectiveness by proposing timely promotions based on its strong foundation in managing ads, including search ads, which is the company's area of expertise. CyberAgent continues to focus on fortifying in-house systems and enhancing the ability to manage programmatic ads in cooperation with CA Advance, Inc. (100% subsidiary of CyberAgent) in order to keep offering high-quality services. CA Advance, Inc. has 5 offices in Tokyo, Okinawa, Osaka, Sendai, and Vietnam, and manages ads with around 700 employees.
Furthermore, CyberAgent is a member of Premier Google Partners, and it will continue to offer exceptional value across all internet platforms to advertisers in addition to maximizing advertisement effectiveness, based on its ample experience and profound knowledge of search ads and networks such as Google Display Network (GDN).
About CyberAgent, Inc.
CyberAgent, Inc is a global internet company consisting of digital ad agency, media, and game businesses with offices in the U.S., Japan, China, Vietnam, Korea and Taiwan with over 4,500 employees. Founded in 1998 with the mission “To create the 21st century’s leading company”, we are committed to delivering creative, comprehensive solutions while cultivating our teams of diverse, character-driven individuals who offer fresh ideas to our clients. In addition to our digital marketing platform, we also develop our own Internet businesses and invest in cutting-edge companies.
Development of “UAC Manager,” an advertisement management package specializing in Universal App Campaigns
Jul 05 2018